One Mission. One Future. Together.

Several months ago, we adopted the slogan “One Mission. One Future. Together.” As a publisher that must compete in the real world of business, our sales dollars must exceed our expenses in order for us to remain solvent. But, much more importantly, our new slogan conveys that we are a unit of the Evangelical Lutheran Church in America (ELCA). We are the ministry of publishing within the ELCA and for the larger Christian community. We are in mission with our partners in ministry . . . congregations, synods, seminaries, social service agencies, colleges, individuals and more!

And, as a ministry, we invite and encourage our partners in ministry to consider the stewardship issues surrounding their purchases of curricula & books for faith formation, church supplies, worship resources, etc. When we are competitive in terms of quality, price and level of service, then the purchasing choices made by our partners in ministry become decisions of stewardship. Any revenue that exceeds our expenses is reinvested back into the development of new resources for the future. We are not just another vendor. We are a ministry of the church. One Mission. One Future. Together.

This “One Mission” blog will give you an insider’s view of the ministry of publishing. As the President & CEO for Augsburg Fortress for the past 3 years, I have been on the road almost constantly. I have traveled throughout the USA, Canada & the Caribbean visiting with rostered and lay leaders in the ELCA and ELCIC. As I continue to travel and listen and learn from you about your ministry needs, I’ll share some of the tales of wonderful, inspiring local ministries in this blog. I’ll also share with you some of the “behind the scenes” stories around new resources being developed at Augsburg Fortress. I’ll talk with you about what we look for in writers, composers, arrangers, artists, and other creative contributors to this ministry of publishing. And, I’ll invite you to share with all of us at Augsburg Fortress your hopes & dreams for your ministry of publishing. One Mission. One Future. Together.

Beth A. Lewis, President & CEO
Augsburg Fortress

This entry was posted on Thursday, August 4th, 2005 at 10:05 AM and is filed under Welcome. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.